BLACKPINK's "JUMP" Becomes 1st K-Pop MV Released In 2025 To Hit 400 Million Views

It's official - BLACKPINK has hit the 400 million mark with yet another music video! On the morning of June 21 KST, BLACKPINK's music video for their hit single "JUMP" surpassed 400 million views on YouTube, making it the first music video released by a K-pop artist in 2025 to reach the milestone.

This achievement is a testament to the group's remarkable talent, dedication, and impact on the global music scene. Since their debut in 2016, BLACKPINK has consistently pushed boundaries and shattered records, leaving an indelible mark on the world of K-pop.

"JUMP" is a highly energetic and captivating track that showcases the group's signature sound and style. The music video, directed by 11:11, features the members - Rosé, Jennie, Lisa, and Jisoo - performing a high-energy choreography in a sleek and modern setting.

According to various reports, "JUMP" was produced by Teddy, a renowned producer and songwriter who has worked with numerous K-pop acts. The song's lyrics, written by Teddy and Brooke Adams, convey a sense of empowerment and confidence, fitting perfectly with the group's message and image.

BLACKPINK's "JUMP" has been praised for its addictive melody, impressive vocals, and captivating visuals. The music video, which features a stunning blend of bright colors and sleek lighting, has been viewed over 400 million times on YouTube, making it one of the most-watched K-pop music videos of all time.

In an interview, BLACKPINK's member Lisa shared her thoughts on the group's success, saying: "We're so grateful to have such amazing fans who support us every step of the way. We're proud to be part of this K-pop revolution and can't wait to see what the future holds for us."

"JUMP" is part of BLACKPINK's highly successful album "THE ALBUM," which was released in 2020 and features a range of hit singles and collaborations. The album's success solidified the group's position as one of the leading K-pop acts and paved the way for their international breakthrough.

As for the future, BLACKPINK is expected to continue pushing the boundaries of K-pop, exploring new sounds and styles, and pushing the limits of what's possible in the music industry. With their dedication, passion, and unwavering commitment to their craft, there's no doubt that BLACKPINK will continue to dominate the K-pop scene and inspire generations to come.

To celebrate this incredible achievement, let's revisit the music video for "JUMP" below: