BLACKPINK's “JUMP” Surpasses 400 Million Views on YouTube

BLACKPINK has hit the 400 million mark with yet another music video. On the morning of June 21 KST, BLACKPINK’s music video for their hit single “JUMP” surpassed 400 million views on YouTube, making it the first music video released by a K-pop artist in 2025 to reach the milestone.

BLACKPINK originally released the music video for “JUMP” on July 11, 2025, at 1 p.m. KST, meaning that it took just over 11 months and 9 days to hit 400 million views. This achievement is a testament to the group's enduring popularity and the widespread appeal of their music.

“JUMP” is BLACKPINK’s 12th full-group music video to reach the milestone, following other successful releases such as “As If It’s Your Last,” “DDU-DU DDU-DU,” “BOOMBAYAH,” “Kill This Love,” “Playing With Fire,” “Whistle,” “How You Like That,” “Ice Cream,” “Lovesick Girls,” “Pink Venom,” and “Shut Down.”

BLACKPINK's success can be attributed to their unique sound, which blends genres such as pop, hip-hop, and electronic dance music. The group's music videos are also known for their high production value, intricate choreography, and striking visuals. “JUMP” is no exception, featuring the members performing an energetic and addictive dance routine.

The achievement of surpassing 400 million views on YouTube is a significant milestone for any artist, and it demonstrates the significant impact that BLACKPINK has had on the music industry. The group's music has been streamed millions of times on various platforms, and they have broken numerous records throughout their career.

As one of the most popular K-pop groups in the world, BLACKPINK has been credited with helping to globalize the genre. Their music has been widely accepted by fans from different cultures and countries, and they have performed at numerous music festivals and concerts around the world.

In addition to their musical achievements, BLACKPINK has also been recognized for their fashion sense and style. The members are often seen wearing designer clothing and accessories, and they have been named as brand ambassadors for several major fashion brands.

Looking forward, it will be exciting to see what BLACKPINK has in store for their fans. The group is known for their energetic live performances, and they have announced plans to embark on a world tour in the near future. With their dedicated fan base and their consistent stream of hit releases, BLACKPINK is sure to continue making waves in the music industry for years to come.

As the K-pop industry continues to evolve, it will be interesting to see how BLACKPINK adapts and grows. The group has already demonstrated their ability to Experiment with different sounds and styles, and they have been open to collaborating with artists from other genres.

In conclusion, BLACKPINK's achievement of surpassing 400 million views on YouTube is a testament to the group's hard work, dedication, and passion for music. With their unique sound, captivating music videos, and infectious energy, BLACKPINK has become a household name and a driving force in the K-pop industry.

Unfortunately, without the exact video ID, we cannot embed the “JUMP” music video in this article. However, fans can easily find and watch the video on YouTube and other music streaming platforms.